Flexible formula accelerates blow dry time and increases round brush tension without stickiness or flaking. A lightweight serum with body-building properties, Pump It Up creates fullness in the hair and memory-locking bonds make it easy to style and restyle while maintaining brilliant shine.
Ideal for all hair types/especially effective on thick, coarse hair
Apply a small amount on hand and rake through the hair with finger tips from scalp to ends. For longer hair apply additional product if needed.
Pump It Up provides such incredible hold that little else is needed. Finish the look with a dusting of Stay Beautiful Light Hold Dry Hair Spray for an all-day moveable hold and finish.
Water/Aqua/Eau, Methyl Gluceth-10, Oleth-20, Behentrimonium Chloride, Polyquaternium-4, Carbomer, Cocamidopropyl Betaine Panthenol, Sodium Polystyrene Sulfonate, VP/Methacrylamide/Vinyl Imidazole Copolymer, Phenyl Trimethicone, Fragrance/Parfum, Sodium Hydroxide, Phenoxyethanol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Potassium Sorbate, Glycerin, Isopropyl Alcohol, Benzyl Benzoate, Butylphenyl Methylpropional, Citral, Limonene, Linalool